UHHH WHATTT DID I JUST DO THERE.
Oh year! Remix culture! Tried my hand at remixing words, obviously now I know it’s not my forte, and I should concentrate on doing other things..
Music has been revolutionized in a couple of ways, from the sharing of music files online (Russell, Ito, Richmond & Tuters 2008), people creating mix tapes, or even putting two songs together to form a “new” song, otherwise known as remixing.
How does this remix culture affect the music industry then? People still listen to songs, people are able to earn money from remixes, music is still being made.. BUT.. this is what we didn’t know! The music industry’s revenue has gone from US $14.32 billion, to US $9.65 in a span of 7 years (2000 – 2006) (Russell 2008).
That’s more than a 50% drop…. Yikes. Not sure how it happened, but for the next trivia, I can come up with a few reasons..
The sale of CDs has declined from 942million to 614 million, also from 2000 – 2006 (Russell 2008). Reasons.. hmm
1) YouTube. Why buy CDs when you can search for the song on YouTube? You can listen to it all day long..
2) listentoyoutube.com. Wanna listen to your fav song on the go? This website allows one to download just the audio bits from YouTube.
3) Torrents. Think that YouTube’s quality isn’t that good? Torrents allow one to download songs in the original high-quality form..
4) file sending over msn, email. If you plop your CD into your computer, you can ‘drag’ the songs out onto your desktop, and play it with and music player (VLC, iTunes, Windows Media Player). That same way, you can send the song file to your friend, or upload it on YouTube (see the vicious cycle now?)
What about remixing songs? Did that kill the music industry? Or did it help make the industry better?
I’d love to hear your thoughts…
I feel that remixing has actually made the music industry better. I don’t have any statistics with regards to an increase of band popularity or sales due to remixes, so my opinions are on a personal level. I know damn well that without remixing, I wouldn’t have heard the name of many songs, and bands, and I would have never become a fan!
Take the band, Norwegian Recycling. I first heard their song How Six Songs Collide, when a friend sent it to me. And from there, I went on to search the titles of the 6 songs, and subsequently went on to search for the singers and bands… I’ve yet to buy their album as I’ve never seen it in stores, but I sure would.
One friend, Joshua Simon, has been doing remixes. By himself! Yea, it’s really cool. He did the beats, even made videos… he has a great voice, and his remixes don’t cover just new songs but even older songs.. and I feel, hey if you mix both together, “old” songs won’t be forgotten!
Here are a few of my favourites.. (=
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Remixes provide a fresh approach to old songs, new twist, sometimes a new melody… and the singer really does affect the portrayal of songs… well, that’s my opinion. Not convinced that remixes are better? Let me hear your thoughts!
Russell A., Ito M., Richmond T., & Tuters, M. 2008, ‘Culture: Media Convergence and Networked Culture’, in Kazys Vernelis (ed.) Networked Publics, Cambridge, MA: MIT Press, pp.43-76.